Kim Kardashian is set to make $85 million from a new iPhone app.

The 'Keeping Up With The Kardashians' star will earn the staggering sum - which totals more than all her other ventures in the last year combined - from the new game simply because it uses her name, reports TMZ.

The app, entitled 'Kim Kardashian: Hollywood', sees players design their own celebrity and interact with the 33-year-old star's character and her friends.

Although the game is free to download on IOS and Android - it allows players to make in-app purchases - with one user reportedly spending $500 in just a few days.

Kim is believed to rake in 45 per cent of the game's net profits which is set to gross around $200 million this year alone, leaving the 33-year-old reality TV star with around $85 million after expenses.

Meanwhile, Kim and her husband, rapper Kanye West - with whom she has a 13-month-old daughter North - are believed to have turned down offers of up to $1 million for the pictures of their wedding which took place in Florence, Italy, in May.

The pretty brunette - who cashed in $1.5 million for photographs of her 2011 wedding to Kris Humphries, as well as $300,000 for her engagement announcement - is said to have rejected the money because Kanye, 36, wanted privacy.