Kendall Jenner has opened up about just why she so often chooses to go braless in public in a post on her website, revealing the details behind her new nipple piercing and expressing her feelings on liberation when it comes to women's clothes. Free The Nipple indeed!

Kendall JennerKendall Jenner chose to cover up with an adhesive bra in this picture

The second youngest Kardashian-sister-who's-not-a-Kardashian is totally cool with flashing a nipple every now and then, especially since getting one pierced. She just doesn't see the big deal in forgoing underwear under a sheer top, when it's not exactly a necessary accessory for her slender frame.

'I really don't see what the big deal is with going braless', the 20-year-old Kendall wrote on her pay-for-viewing website. 'I think it's cool and I really just don't care! It's sexy, it's comfortable and I'm cool with my breasts. That's it!'

Opening up about her piercing, she added that not wearing a bra is 'also a fun way to show off my different nipple rings' created for her by a top jewellery designer. 'Jacquie Aiche made me a couple of pieces that are really sick, like a pair of angel wings', she revealed.

More: Kendall Jenner hits back at 'B***hes of the Moment'

She admits that she's aware of the controversy surrounding her decision to undergo the painful procedure, and revealed that her sisters were gobsmacked about the whole thing. 'I think people are obsessed with the topic because it seems so unexpected of me. My sisters were honestly shocked that I did it', she said. 'I was going through a period in my life, having a rough time, being a rebel and was like 'Let's just do it.'

And, FYI, she wanted the piercing BEFORE younger sister Kylie decided to go and do it. 'I wanted to get the piercing for so long before Kylie. She did hers and then everyone thought I copied her', she said.