Adam Levine will get ''rid'' of his platinum blonde hair before his wedding day.

The Maroon 5 frontman ditched his brown locks for an eye-catching peroxide blonde style last week and, although he likes his new do, he insists will dye it back before he ties the knot with his fiancée Behati Prinsloo later this year.

Speaking to 'Access Hollywood', he explained: ''[I'm] probably gonna have to get rid of this before [the wedding] happens. I love my hair [but] it's not gonna be this way forever - trust me. I'm gonna have to change it back for something or other. I'm enjoying it.''

The 'Voice' USA coach has faced a lot of backlash online after he posted a picture of his new look on Instagram at the weekend, but he insists he doesn't mind the negative comments because all that matters is that Behati likes it.

He said: ''Behati loves it. Most people aren't gonna like it, but I'm OK with that.''

The hunk doesn't even know where the idea for the change came from, but he just wanted to try something new.

He added: ''I literally woke up and said I want to try something different. I'd never done it before.''