Twitter Launches New Music App, Music, Giving Listeners Recommendations Based On Who They Follow
Twitter launched it's brand new music application today, with the micro-blogging site describing #Music as the 21st century version of the mixtape. The new app operates by giving listeners recommendations of tracks based on the artists the user follows on his/her Twitter account and is currently available for iPhone and iPads in the U.S.A., Canada, Australia, New Zealand the United Kingdom and Ireland, with the service being made available to more people over the coming months.
The app will make it possible for fans of One Direction or Rihanna to listen to their latest hits from within the social media site, with the app also featuring a #NowPlaying screen that will show users all the songs being tweeted by the people they follow, famous or not, and allow them listen along. Twitter's Stephen Philips described the new app in a post on the site, in which he said, "Twitter and music go great together. People share and discover new songs and albums every day." He added, "Many of the most-followed accounts on Twitter are musicians, and half of all users follow at least one musician. This is why artists turn to Twitter first to connect with their fans - and why we wanted to find a way to surface songs people are tweeting about."
The new service has linked up with Apple iTunes and the streaming services Spotify and Rdio in order to make #Music work, with the app finding out the most popular tracks amongst the people you follow on Twitter, as well as highlighting emerging artists that are blowing up in the Twittersphere. So far the experiment has received a lukewarm reception, with many music analysts questioning the commercial gain Twitter can hope to receive with their venture. Still, the experiment has some way to go before we can decide on whether it was a worthwhile venture for Twitter or not.Twitter launched it's brand new music application today, with the micro-blogging site describing #Music as the 21st century version of the mixtape. The new app operates by giving listeners recommendations of tracks based on the artists the user follows on his/her Twitter account and is currently available for iPhone and iPads in the U.S.A., Canada, Australia, New Zealand the United Kingdom and Ireland, with the service being made available to more people over the coming months.
The app will make it possible for fans of One Direction or Rihanna to listen to their latest hits from within the social media site, with the app also featuring a #NowPlaying screen that will show users all the songs being tweeted by the people they follow, famous or not, and allow them listen along. Twitter's Stephen Philips described the new app in a post on the site, in which he said, "Twitter and music go great together. People share and discover new songs and albums every day." He added, "Many of the most-followed accounts on Twitter are musicians, and half of all users follow at least one musician. This is why artists turn to Twitter first to connect with their fans - and why we wanted to find a way to surface songs people are tweeting about."
The new service has linked up with Apple iTunes and the streaming services Spotify and Rdio in order to make #Music work, with the app finding out the most popular tracks amongst the people you follow on Twitter, as well as highlighting emerging artists that are blowing up in the Twittersphere. So far the experiment has received a lukewarm reception, with many music analysts questioning the commercial gain Twitter can hope to receive with their venture. Still, the experiment has some way to go before we can decide on whether it was a worthwhile venture for Twitter or not.